 | | | | PurseN
It all started when I caught "The Next Big Idea" on Oprah. I was so intrigued and I remember pausing and saying to myself, "why can't I think of something special", but I went on with my day as usual. A few days later, in search of a credit card, I dumped the entire bag out in frustration. I thought there had to be something to help me stay organized. I immediately researched organizers and realized there was nothing in the marketplace that I liked, but in desperation I ordered a product anyway. After using it briefly I decided it did not work for me... it didn't fit... it was not attractive and it did not function properly. That's when the proverbial light bulb went on and I began talking to friends and even strangers in grocery stores about their handbags. All women were just like me! I realized there was a huge demand for a fashionable and functional organizer for women's handbags. I quickly sketched a design to share with my husband (partly thinking he would say I was crazy) and he loved the idea. This drove me to full work mode and PurseN made its way from paper to reality.
PurseN collections
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